Hello!
Graphic design is about more than just making a logo or an advert, it is about communicating an idea. Merging creativity with strategy, communication with brand savvy and logic with aesthetic, design is everywhere you look—and it matters. Hire someone who cares!
Here are some examples of projects I have worked on.
Here are some examples of projects I have worked on.
E-learning examples
MTR Crossrail
This course was delivered on iPad and was made to teach Crossrail's staff about the new Elizabeth Line. I used Adobe Character Animator to make the characters move, and we had great voice over actors who really brought the whole thing to life. Watch a demo of the course here. Crossrail loved the characters I created for their project so much, they even had life size cardboard cut-outs made and used them in a full page ad in the Metro newspaper.
Diageo Mass Luxury Brands
Diageo (the world's largest producer of spirits) wanted to develop a series of training modules, which would build the learner's understanding of the luxury market and highlight how to sell their premium brands. It had to look very luxurious and not feel like traditional e-learning at all. I did the initial art direction which set the feel for the project.
Towards Zero
This is a course I designed for TAC - Transport Accident Commission, Australia. We used a scenario based approach to engage learners in this serious subject. If you haven't yet had the pleasure of meeting Graham, check him out here, he's quite interesting!
Aston Martin
This was a proposal I did for Aston Martin, it's easy to design when a brand is as beautiful as this.
Deutsche Bank
HSBC
I designed this data protection course with a super modern look to lift the content.
Nordea
Brightwave Brand Booklet
I had a great time designing this marketing piece for Brightwave. It was printed into a beautiful booklet.